Market research plans define an existing problem and/or outline an opportunity. From there, the marketing strategy is broken ...

PepsiCo plans to cut prices and eliminate some of its products under a deal with an activist investor announced Monday.

Want different results? Start by asking different questions — and rethink strategy as a sprint, not a marathon.

Damilola Olaleye bought $200 worth of sunscreen during her maternity leave and sold it on Amazon. She took this gig full-time ...

Scottish Energy Secretary Gillian Martin said projects by MiAlgae and Celtic Renewables could create 460 jobs in the coming ...

Rumors about Apple’s smart home hub are nothing new. In fact, multiple sources have already pointed out that the product ...

Since the craft beer bubble burst in 2019, it’s become common for craft breweries to branch out into wines, ciders and ...

The holiday shipping deadline is approaching fast. If you want your gifts to arrive in time for Christmas, Hanukkah and ...

As Linux (and SteamOS) makes inroads among gamers, Microsoft tips updates to power management and system scheduling in ...

NeoSapien has raised $2 Mn (INR 18 Cr) in its seed funding round led by early-stage venture capital (VC) firm Merak Ventures ...

Firms will be able to suggest annuities as an access method as part of targeted support plans which are due to come into ...

Despite the Cleveland Browns' losing season, Shedeur Sanders reveals his intense focus on football after rookie Cam Ward inquired about his offseason ...