For companies, personalization promises higher engagement, stronger loyalty, and more efficient marketing. But as technology ...

The next wave of progress is less likely to come from adding more tools to your martech stack and more likely to come from ...

Despite the marketing sector’s focus on how AI can increase productivity and revenue, Horne emphasizes that human touch is ...

Dive into PMax essentials, Amazon’s conversion insights, social audience building, and the dashboards that improve decisions.

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In today’s hyperconnected world, the public conversation moves quickly, and traditional advertising cycles can’t keep up.

Shopify reports 13 tips for small businesses to build beloved brands, focusing on strong storytelling, influencer ...

Cindy Himmel was inspired to create Frolly by her love for pups — and one young man’s ambivalence toward them.

Search keeps shifting beneath our feet—and 2026 brings the sharpest drop yet. Since Google’s May 2024 launch, AI Overviews ...

"Smartphones do their best to block scam links, so attackers use tricks to make their links clickable," said Joshua McKenty, CEO of Polyguard.ai, a cybersecurity company that helps businesses protect ...

The Herald-Whig hosts numerous events throughout each year, offering businesses a chance to meet face-to-face with potential new customers. Please contact Marketing Manager Nathan Halfpap at ...