Marketing executives are usually in charge of a company's marketing department, overseeing the work of all marketing directors or managers. Most marketing executives have vice president or senior vice ...

Job descriptions are an essential part of the hiring process. They perform two major functions for a company: framing the business needs and helping attract candidates based on skills and profile ...

Marketing is a multifaceted role that requires a diverse skill set. In some companies, a marketer is assigned very specific, specialized tasks, while in others you must be a jack-of-all-trades type.

Product marketing managers are responsible for developing effective marketing strategies and plans to communicate the features and benefits of new products to customers. They handle market research on ...

In five years of writing for various audiences, Uche has learned to simplify career-focused content for ambitious learners regardless of their qualifications. Her work is published in notable ...

Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...