Opinions expressed by Entrepreneur contributors are their own. In his book The Direct Mail Solution, direct marketing expert and entrepreneur Craig Simpson provides easy-to-follow solutions for ...

I recently read an article on Wired.com entitled, Why E-Mail Newsletters Won't Die. Like most Wired pieces, it was well-written and thoughtful. Unfortunately, while the author extolled the renewed ...

Email marketing: it's the most powerful tool in your communications and customer-conversion toolbox. And although creative and engaging emails may be important once a recipient opens your message, ...

One of the problems with mailing lists today, especially when used for work-related purposes or organizing large groups around some sort of project, is that they can quickly become overwhelming.

The email marketing world no longer revolves around sending mass emails to a huge list and hoping some take the bait. Instead, it’s about engaging email recipients with content they want and look ...

TNC has updated XBase, a new software tool designed to work with Mac OS X Server and WebObjects. Xbase can be used to build online news and a Web magazine-style Web site on with Mac OS X Server.

Good email list management—the practice of organizing and culling your subscriber records—is fundamental to achieving strong and sustained results with your campaigns. List management encompasses a ...

Of all marketing tools, your email list remains the most powerful and valuable. In terms of ROI, Facebook, Twitter, video and SEO can't compare in getting customers to take action. Of course, if you ...

A collection of names and addresses used by a company to send material to multiple recipients. On the internet, mailing lists include each person's e-mail address rather than a postal address. No ...

Ending a service it has offered for well over a decade, AOL is shutting down its free LISTSERV-based mailing-list hosting operations, the company told mailing list administrators. “If your list is ...

Im using postfix, can anyone suggest a easy to setup mailing list manager where the list of people on a mailing list can be supplied by a normal text file full of emails. Nothing fancy.<BR><BR>Or even ...